I am extremely grateful as well as happy at the same time to Google AdSense Team for conducting such a unique and helpful webinar on invalid traffic. It is as I mentioned above that this webinar is very beneficial for those publishers who have got no answer to the fact that states that from where to go from here on.
Let me make this narrative more clear by writing that for publishers who need help regarding identifying the possible resources available for getting any such traffic on their website, app, and even their YouTube channel. This traffic could be in the form of either impression brought by artificial robots, clicking on their ads, and much more.
I am not going to explain in detail as the AdSense team has already discussed each and everything in detail in their policy center and even in videos on YouTube. This webinar was live and there was no other alternative of watching it over and over again after the live stream ended.
I am not sure that why this webinar was not available even after the live stream ended. Even many other webinars that were held in the past are available and can be watched as much as you want anyway.
There was one more thing that caught my attention lately that generally what happens is whenever they are conducting webinars they tend to schedule it at the same time but again as I mentioned above that that " I am not sure about this one ". What I meant to say was that something just was not right and this webinar was held at a very different time duration so anyway let's get keep going.
It was a surprise as well as it caught the attention of each one out there who was attending this webinar as it featured the star of Series of Adsense Policies conducted by Aurora Morales.
She works at Google's AdSense policy publisher programs. It was a pleasure of seeing her on-air and I liked the way she was addressing all of the publishers enrolled that were enrolled in this webinar.
I give her full credit for the help offered in addressing issues regarding invalid traffic. This was probably the lengthier webinars till now that I had attended.
Let me install a gist to my passage of the said webinar that observing a trend in your Google Analytics account is one thing that can help in identifying invalid traffic. Plus never click on your ads as that creates an inflated impression and is treated as the biggest source of invalid traffic.
Another aspect is that viewing your website is okay because you might want to review your written posts but again take my advice and do not even try to click on your ads.
Do not blame the AdSense team because entirely it is your website and you are responsible for any activity taking place in it as they have got data scientists and are using machine learning every day to solve the problem of invalid activity. Whenever invalid traffic is found by a robot then, that case, the robot automatically detects invalid traffic and removes it by labeling it.
Before I go one last thing I would like to write is that always check your " CPC " on the AdSense page because a sudden increase in it is a favorable situation which again leads to invalid traffic. Well now that I have written my all regarding the overall review of this webinar, it is now time to say bye for now but I assure you that I will be back in another passage...
Till then.....
See Ya...
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